MacLean O'Donnell

Work Experience

Proenza Schouler
Design help, retouching, small projects (Freelance Contract)
January 2022 - Current
Proenza Schouler is an international fashion company in New York, NY specializing in high fashion ready-to-wear.

Responsibilities up to this point have been assisting digital and design teams with digital asset projects. [for digital work please request a portfolio]

Delfina Balda Head of design and continuous projects
September 2015 - Current

Delfina Balda is a contemporary womens RTW brand designing quirky and sophisticated designs for the modern woman.
My work experience for Delfina Balda (Delfina) is heavily design based. While with Delfina I have gained a wide variety of a continuously growing set of skills. One of my large areas of focus is fashion design, working closely with Delfina.
Each season I help design from conception to completion. Managing moodboards, designs, fabrics and intern development. Maintain seasonal linesheets and lookbooks. Manage, create, and approve print designs.

I over see technical designs, sourcing fabrics, working with vendors on prints, managing and approving samples for quality control.

I have worked with Delfina on SS and FW since 2016.
Most non fashion design work can be seen on my current website https://www.macleanodonnell.com
Recently I have been taking on photoshoots, shooting ecomm, managing post-production and retouching images.
[for fashion design work please request a portfolio]

Nina Leonard
Design help, Print designing and Photography (Freelance Contract)
August 2017 - Current
Nina Leonard is an international clothing company in New York, NY specializing in womens appareal. Their channels of distribution include; TV, Department stores, Specialty and boutique, ecommerce, and private label.

Responsibilities include: Managing and shipping samples, managing inventory levels, coordinating information between buyers/stores for ecommerce upkeep, managing photoshoots, implementing new protocol and processes for all ecommerce management and photoshoot organization. This includes shooting and managing post production for all ecommerce photoshoots.

Race Texas
Endurance event company
Head of Design
Company size 5 employees plus contract workers and interns
August 2013 - May 2014

My role was to execute all design projects with in the company, this included all print design, digital design and web design. I worked with other members to accomplish needed projects and see all marketing assets be completed in a presentable and timely manner. Managed one intern on a rolling basis.
[most work not retained]

Parson, The New School, New York, NY
2014 - 2015;
AAS in Fashion Design [Fast Track]
Texas A & M University, College Station, TX
2008 - 2013; B.S. in Business,
Mays Business School.

Oak Ridge High School Oak Ridge, TN 2004 - 2008

Skills
Design and conceptual thinking
Multitasking and organization
Professional Level Adobe Creative Suite

Photoshop, Illustrator, Lightroom CC, InDesign, After Effects

Google Suite
Excel
Graphic design, digital and print

Strong understanding of typography, hierarchy and composition

Experience in designing campaigns across digital and printed platforms including emails, website, direct mailers and social

Front end web design (CSS, HTML, some javascript)
Photography - DSLR

Shooting, photo retouching, post, RAW image proccessing

Both Mac and PC experience

Professional References

Cate Bandel_Nina Leonard: cate.bandel@ninaleonard.com
Delfina Baldassarre_Delfina Balda: delfina@delfinabalda.com

Print:Resume 2013-

Note: please either, use the arrows to scroll through a selected project or click-through the image with your mouse or finger. Selected Projects

"Alas," said the mouse, "the world gets smaller every day. At first it was so wide that I ran along and was happy to see walls appearing to my right and left, but these high walls converged so quickly that I’m already in the last room, and there in the corner is the trap into which I must run." "But you’ve only got to run the other way," said the cat, and ate it.
~ Little Fable ~ Franz Kafka

Realized projects

2023

Monsters, 2023; A personal project exploring color and shape.

2022

Delfina Balda Look book, SS23, Fear Danced All Night., 2022; I shot the recent Delfina Balda look book. Styling by Roxane Danset, creative directioon by Delfina Baldassarre.

Delfina Balda ecommerce photoshoot, 2022.Photoshoot, and post-production manaegement.

Delfina Balda ecommerce creative direction, 2022; Photography, ecommerce design and implementation.

2021

A study on shapes, Untitled, 2021; An on going study. A set of digital shapes exploring the emotion of color and simpleness.

Delfina Balda Ecommerce Photoshoot, 2021; I shot the most recent digital images for Delfina Balda. https://www.delfinabalda.com

Untitled I (A Study on Shapes), 2021; Acrylic and pencil on canvas 30"x40"

Untitled II (A Study on Shapes), 2021; Spray paint and pencil on canvas 30"x40"

Untitled III(Lime Green) and IV (A Study on Shapes), 2021; Acrylic and pencil on canvas 30"x40"

Delfina Balda Ecommerce Photoshoot, 2021; Ecommerce photoshoot for Delfina Balda. Creative direction, photography.

Realized projects

2020

#Covid-19 :( A study on shapes, Untitled, 2020; A an going study. A set of digital shapes exploring the emotion of color and the finitude of simpleness.

2019

Basic Color Edition Three, 2019; Art Direction and Creative Direction for Basic Color a Delfina Balda capsule collection. The Third set is a series of work combining fashion, photography, humans and color.

art workboard Untitled-3.ai, 2019; Set of three prints. 40"x40"

FW19 Print, PARLETRE, 2018; Fall/Winter 2019 Print

Avant Garde Websites, 2019; A project curating websites that push and explore the outer limits of design.

2018

Basic Color Invitations, 2018; A set of Invitations for Basic Color Edition Two.

A study on shapes, Untitled, 2018; A set of digital shapes exploring the emotion of color and the finitude of simpleness.

Searching the Internet, 2018; Photography Series; Meta digital images that capture an hours worth of searching the internet.

Familiar, 2018; Ecommerce art direction for http://www.delfinabalda.com. Photos by Olga De Iglesias.

FW18 Print, Shapes, 2018; Fall/Winter 2018 print design for Delfina Balda.

Moving Shapes Delfina Balda FW18 Look book 2018; Creative Producer for the Delfina Balda Fall/Winter 2018 look book from conception to exicution.

2017

Delfina Balda Street Posters, 2017; Concept

www.delfinabalda.com Ecommerce, 2017; Art Direction and Photography

A study on shapes. two., 2017; A set of digital shapes.

A study on shapes, 2017; A set of digital shapes.

Searching the Internet, 2017; Photography Series; Meta digital images that capture an hours worth of searching the internet.

Intermezzo, 2017-2018; Photography for the Delfina Balda resort look book. Thank you to KERSTIN BRATSCH for the use of her beautiful studio.

Lovers, 2017; Spring/Summer 2017 Print for Delfina Balda.

Basic Color First Edition, 2017; Art Direction and Creative Direction for Basic Color a Delfina Balda capsule collection. This first set is a series of work combining fashion, photography, humans and color. Shot by Raf Stahelin.

Behanced.Digital.Art.Untitled Piece.1, 2017; Untitled Piece 1; The viewers experience from search,thumbnail,click,view empty white space,read description,think,end,exit page. Behance platform used as a live digital instillation.

2016

Untitled.Collection. 1, 2016; A digital collection of shapes.

Lovers, 2016; Print Design for Delfina Balda Spring /Summer 2017, Brooklyn, NY

2015

Two Moons, 2015; Print Design for Delfina Balda Fall /Winter 2016, Brooklyn, NY [not retained]

Prima Flora, 2015; Spring/ Summer 2016, Design and illustration for Delfina Balda [not retained]

Prima Flora Print, 2015; Print Design collaboration for Spring /Summer 2016: technical work for a print collaboration between Delfina Balda & artist Patricia Iglesias. See artist work here: Patricia Iglesias

Education

Parson, The New School, New York, NY 2014 - 2015; AAS in Fashion Design [Fast Track]

Texas A & M University Track and Field Athlete, 2008 - 2013; Cross country, Indoor and Outdoor track distance athlete. Regional qualifier, school record holder and XC team National qualifier. {3:46, 4:04, 8:07, 14:03, 30:50(xc)}

Texas A & M University, College Station, TX 2008 - 2013; B.S. in Business, Mays Business School.

Oak Ridge High School Oak Ridge, TN 2004 - 2008

Texts